Seven’s hot Summer

Seven’s hot Summer

Seven is claiming a national victory over the Summer period, which ends this Saturday.

Seven will end summer with a prime-time total TV commercial audience share of 42.1% in Total People, up one percentage point on the 2022-23 summer and the network best summer share on record* and a lift in 25 to 54s and grocery buyers.

Since the start of the summer season on 3 December, Seven has Reached more than 11.5 million people a week nationally thanks to Test Cricket, the Big Bash League, 7NEWS, Sunrise, Australian Idol, Home & Away, The Chase and Better Homes and Gardens.

Seven’s Chief Content Officer, Entertainment Programming, Angus Ross, said: “Seven is number one for summer, delivering a record audience share and growing audience.

“This record start has put us in a great position to launch our entertainment schedule and deliver further growth across the year. A big shout out to our 7NEWS and 7SPORT teams, who were relentless across summer to deliver this result.”

Seven’s coverage of the Australia v Pakistan and Australia v West Indies Tests reached 9.87 million people, including 6.64 million in the capital cities.

The summer Test coverage grew year-on-year, including a 4% lift in metropolitan markets, and had an average audience of 686,000 nationally and 443,000 in the capital cities.

Despite a large number of rain-affected matches, BBL|13 reached 9.4 million people nationally on Seven, including 6.3 million in the capital cities.

The BBL’s national season average was 492,000 viewers. Seven’s BBL audience was up 3% nationally year-on-year and up 7% in the capital cities, including a 33% jump in Brisbane and a 10% lift in Adelaide.

7NEWS remained Australia’s most-watched evening news across the summer months, while Sunrise and The Morning Show continued their dominance of breakfast and morning TV respectively.

Australian Idol has increased its audience year-on-year since it returned on 29 January, while The Chase Australia remains Australia’s #1 game show and Home and Away is the country’s most-watched local drama series.

* Audience shares and average are based on national broadcast viewing, as total TV or VOZ data was not officially available until 29 January 2024.