TV presenters and executives were amongst those attending the Women in Media National Conference yesterday at Sofitel Sydney Wentworth.
Patron Ita Buttrose reflected on her trailblazing ascendancy in a male-dominated media landscape.
“As long as I remained on the women’s pages, I don’t remember any opposition but I like to climb mountains and when I get to the top, I see another mountain beckoning me and the pull of that mountain is so alluring I have to have a go at it. Don’t be afraid to push yourself forward, to recognise how good you are. You won’t always be made to feel welcome and that doesn’t mean you should give up,” she said.
10 presenter Sandra Sully was MC for the event, which discussed innovation, invention, disruption, reinvention and strength in unity.
Natalie Barr interviewed Taryn Brumfitt, the 2023 Australian of the Year.
Paramount ANZ CEO Beverley McGarvey joined Foxtel’s Amanda Laing in the Business of Media session.
“It’s about knowing our audiences and where they are. People visit, but it turns out that as audiences have moved to different platforms, we have to get our content in front of them. So in fact, the challenge is the opportunity to get content in front of all of these platforms more and more and we need to be able to monetise the content,” said McGarvey.
Also attending were producer Anita Jacoby and Minister for Communications Michelle Rowland.
A second day of panels will take place today with Sarah Abo as MC with speakers Bruna Papandrea, Sally Riley and Leigh Sales.